Attractive white Apple Computer t-shirt gifted to new employees during orientation, size medium, with the front featuring a design of the iconic Apple ‘rainbow’ logo above black text: “The journey begins.” In very fine, never-worn condition.
All new Apple employees received this shirt at the end of orientation. Pam Shukait notes that when she started in the Apple University group in the mid-1980s, orientation was just one day. She and her manager soon expanded it to two days with enhanced information on company access, benefits, and history. When the two days ended, new hires were given a box packaged with the orientation information and this t-shirt. At one time the box even included a copy of John Sculley's book, Odyssey. The shirt’s saying is a symbolic derivation of Steve Jobs' quote, ‘the journey is the reward.’ Jobs used this Zen proverb in 1983 to motivate the Macintosh development team to work for the moment.
From the collection of Dennis Gobets.
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