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Lot #5009
Steve Jobs NeXT Business Card

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Estimate: $2000+
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Description

Scarce circa late 1980s NeXT, Inc. business card of Steve Jobs, 3.5 x 2, listing him as "Steven P. Jobs, President." The off-white card boasts NeXT's iconic logo designed by Paul Rand, and gives the address of the company's headquarters as "3475 Deer Creek Road, Palo Alto, CA 94304." In fine condition, with faint toning to the front, and an old tape remnant on the back.

Having been ousted from Apple in the fall of 1985, Jobs founded the innovative NeXT project, a computer and software company aimed at business and higher education markets. The first NeXT Computer was introduced in 1988 with great fanfare thanks to Jobs's marketing strategy. At NeXT, Jobs helped develop a pioneering 'fingerless' automated manufacturing line in Silicon Valley. He believed that keeping the design, development, and manufacturing in close proximity—all in a single plant, rather than outsourced overseas—would help NeXT out-innovate its competitors by allowing continuous improvement of their products.

NeXT occupied the 3475 Deer Creek Road address from 1986 to 1989, where the staff was spoiled by fancy perks such as hi-fi systems and an unlimited supply of fresh juice. The luxurious common area featured large Ansel Adams prints, hardwood floors, a kitchen with granite countertops, and 12-seat U-shape sofas.

Auction Info

  • Auction Title: Apple, Jobs, and Computer Hardware
  • Dates: #673 - Ended August 24, 2023