Archive consisting of one signed book and 12 TLSs, dated between 1956 and 1970. Signed book: Lines of a Layman. NY: Channel Press, 1956. Hardcover with dust jacket, 5.5 x 8.25, 224 pages. Signed on the half-title page in blue ink. In the letters, Penney writes regarding the operations of his company, his autobiography, business trips, speeches, and his desire to live until age 100. One letter, in part: “I never thought successful merchandising was stocks and bonds, or brick and mortar, but men and women...I believe the Penney Company’s success is due to the application of and adherence to the Golden Rule.” Letters in overall fine condition; book in very good condition, with various tears and paper loss to dust jacket, and a cracked front hinge. Accompanied by 31 original press photos of J. C. Penney stores from around the country, all approximately 10 x 8, as well as a few letters from his secretary, a letter from his wife, copies of other letters from Penney, and a telegram announcing his death. A great collection of items related to the department store magnate. RR Auction COA.
